COTRI Global Market Report 2015/1 about Chinese Outbound Tourism

 COTRI Market Report provides expert insights into the worldwide developments of China’s outbound tourism market by offering the latest available data, statistics and qualitative analysis and information plus several special topics in each issue. ToolBox –travel marketing & consulting is official COTRI Partner in Denmark (incl. Greenland), Estonia, Finland (incld. Aland Islands), Iceland, Latvia, Lithuania, Norway, Sweden, and Russia. Discover the latest trends of the Chinese outbound tourism market. Develop a successful business strategy with in-depth market insights, comprehensive qualitative analyses, and future prospects. COTRI Market Report gives answers to questions such as:What travel and consumption patterns do the different segments of the Chinese outbound market have?Which factors influence the Chinese outbound environment today and tomorrow?What are the typical profiles of Chinese outbound travellers?And what are the destination-specific differences in the socio-demographic structure of the market? Furthermore, COTRI Market Report provides best practise examples and checklists for product adaptation, marketing, and communication.Starting in May 2015 COTRI Market Report will be published every six months.Selections from the Table of Contents: 1)   China’s Outbound Tourism EnvironmentEconomic, political, and social development trends in China in 2014/2015Real estate market in ChinaChina’s luxury market and the consumption patterns of High Net Worth Individuals2)   Current Situation of China’s Outbound Tourism MarketChina’s outbound tourism developmentOverview of China’s outbound tourism situation in 2014/2015 and up-to-date statistics3)   Characteristics and  Profiles of Chinese TravellersMarket segmentation of Chinese outbound travellersCharacteristics of independent travellers and package touristsWhat are Chinese travellers attracted to?Booking and spending patterns 4)   Marketing for China’s Outbound Tourism MarketProduct adaption and customisationB2C marketing strategies and communication channelsB2B marketing strategies and communication channelsBest practice examples and checklists for different sectors5)   China’s Outbound Tourism in Selected DestinationsSpecial Insights to EuropeSpecial Insights to The AmericasSpecial Insights  to Asia and PacificSpecial Insights  to Africa 6)   Special Topic: “Golden Visa” 7)   Special Country : Cuba 8)   Outlook and Future Prospects COTRI Global Market Report, 150 pages of comprehensive and in-depth market insights: 900 € (including VAT if applicable) per issue, 1,600 € for annual subscription (two issues)For subscriptions and further information please contact: office [at] toolboxtravel.fi ()