Newsletters — May 27, 2017

ToolBox won European Bank for Reconstruction and Development Project in Tunisia

ToolBox -travel marketing & consulting won a competitive tendering of developing an integrated leisure complex and resort in Tunisia. The premises including catering, pub, lounge, event, conference and training facility and golf course which is located in the Greater Tunis Area. The complex encompasses a restaurant and a golf course, with a lease agreement ending in 2027. The project will aim at supporting the client in reviewing its vision and mission, establishing its positioning, defining market and marketing strategies, selecting priority lines of action and working on the strategic actions to be developed in coherence. Revising and improving the catering offer concept and its performance in all relevant aspects will also make part of the project’s activities.

The project will start 1st of June, 2017 and it will take approximately 18 months. 

“We are very happy for this opportunity to develop tourism in Africa. This is not the only case where we have shown interest especially developing tourism in African nation. We are hoping to inform soon other projects too taken place there. This Tunisian project is a challenge but at the same time it is good indicator about our level of knowledge and there is need for specialization in tourism industry with the experience we have achieved so far. Tunisia is familiar to us from the past and we are convinced the cooperation will be beneficial for both parties”, says Kari Halonen, CEO of ToolBox -travel marketing & consulting.

The European Bank for Reconstruction and Development (EBRD) was founded in 1991 to create a new post-Cold War era in central and eastern Europe, furthering progress towards ‘market-oriented economies and the promotion of private and entrepreneurial initiative’. The EBRD is owned by 65 countries from five continents, as well as the European Union and the European Investment Bank.

More information: Kari Halonen, kari.halonen [at] toolboxtravel.fi