ITB-Berlin-NOW-Preview-179746-detailp

Newsletters — July 5, 2025

Join ITB Berlin 2026 – With a Fresh Approach!

Join ITB Berlin 2026 – With a Fresh Approach!
We’re once again organizing our own stand at ITB Berlin 2026 (March 3–5, 2026), and this time we’re challenging the traditional way of participating. Let’s focus on real results – especially the number and quality of meetings with DACH-market buyers (Germany, Austria, Switzerland)!

Beautiful walls don’t close deals – strong contacts do.

Now is the time to participate in a way that delivers outcomes, not just visibility.

What really matters?
✅ Over 60% of potential buyers at ITB come from the DACH region
✅ They’re not stopping for decorative booths – they’re looking for partners and business deals
✅ Targeted negotiations beat promo videos and fruit plates

 Our Stand – More Results, Less Fluff
We target DACH decision-makers with focused visibility and program

  • We offer ready-made negotiation concepts – not just empty tables
  • We test new formats: drop-in sparring, speed-meetings, B2B round tables
  • We measure outcomes: number of meetings, duration, contact quality

 Open Call for Participation
Choose the right setup for your business: large table, small table, or negotiation desk.

Forget the old formats – try something truly different.
Focus on what brings sales – you can get strong visibility with a smart budget.

Who can participate?
We welcome all companies based in the Baltic and Nordic countries that:

  • Offer incoming tourism services, or
  • Sell tourism products and experiences to customers where Baltic and/or Nordic countries are the destination

 Cost Comparison: What Does It Take to Be Seen & Make Deals?
Country / Organizer Format Price (€) + VAT Includes
ToolBox Consulting Ltd. Table 1 (max 4 people) 5,800 € (Early Bird) Max 2 people, 4 chairs
Table 2 (max 2 people) 4,100 € (Early Bird) Max 1 person, 2 chairs CHEAPEST!
Visit Finland Large negotiation table 6,100 € 2 people, catalogue listing, 2 exhibitor passes, 2 evening events
Small negotiation table 4,200 € 1 person, catalogue listing, 1 exhibitor pass, 1 evening event
Front desk (counter) 4,600 € 1 person, catalogue listing, 1 exhibitor pass, 1 evening event
Extra person at desk 200 € 1 additional exhibitor pass + evening event
Sweden Table + 1 person ~4,300 € Furnished counter, badge, reception service, light refreshments
Norway Counter or negotiation table 4,300–5,200 € 1–2 people, light catering, shared booth services
Denmark No public info – –
Baltic Countries Shared pavilion package ~5,600 € 4-person negotiation package with shared services

Early Bird prices valid until August 31, 2025 (ToolBox Consulting Oy)

Now Is the Right Time to Try Something New
Trade fairs are an investment. Let’s make it a results-driven project, not just an appearance.

Join our ITB 2026 stand, where the focus is not on “what it looks like” – but on what it leads to.

Interested? Contact us – we’ll tell you more and tailor a package that fits your goals.

Mr. Juha-Pekka Tuominen,

Want to know more?
Contact us:

HyperFocal: 0

Juha-Pekka Tuominen

Juha-Pekka Tuominen

Senior Market Specialist


Benelux, DACH, Eastern Europe

Meetings & Events

Group Travel Project DACH market

Kari

Kari Halonen

Kari Halonen

Owner and General Manager


Australia, Baltic and Nordic markets, France, Greece, North and South America, Global markets

Accessibility, Inclusive Tourism, Tourism Development