Data Appeal joka yhdistää neljä eri elementtiä kerralla

Newsletters — January 19, 2026

Predictive Intelligence for Baltic and Nordic Tourism Businesses and Destinations

In today’s highly competitive and rapidly changing tourism landscape, success is no longer driven by intuition alone. Baltic and Nordic companies and destinations need accurate, real-time intelligence to understand their market, anticipate visitor behavior, and make confident investment decisions. This is where our advanced forecasting and competitive analysis service becomes a powerful strategic tool.

A Smarter Way to Understand Your Market

Our service aggregates and analyzes data from more than 130 verified data sources, focusing specifically on the operational area of your business or destination. This means you gain access to highly localized, relevant, and continuously updated insights — far beyond what traditional regional or national data sources can provide.

By combining public, private, digital, and industry-specific datasets, we create a comprehensive picture of your current competitive environment and future opportunities. The result is a dynamic decision-support platform designed for tourism businesses, DMOs, municipalities, and destination managers across the Baltic and Nordic regions.

What You Can Forecast and Optimize

With our platform, you can move from reactive decision-making to proactive strategy. The tool allows you to:

  • Forecast visitor arrivals to strategically invest and allocate budgets
  • Design hyper-targeted marketing campaigns based on visitor behaviors and demographics
  • Measure the performance of local businesses to share transparent insights with stakeholders
  • Benchmark against competitors and previous time periods to track progress and market position
  • Strategize investments to minimize risks for new services and infrastructure
  • Leverage supply and demand trends to plan events and set competitive pricing
  • Improve facility management based on events, attendee flows, and location-based insights
  • Educate operators and partners with up-to-date visitor intelligence
  • Measure and improve sustainability performance at destination and business level

Built for Regional Realities

Unlike generic analytics platforms, our solution is tailored to the unique structure of Baltic and Nordic destinations. Whether you manage a city, a rural tourism region, or a cluster of tourism businesses, the platform adapts to your geographic and operational footprint.

Transparent and Fair Pricing Model

Our pricing is designed to reflect the real value and scale of your destination or business ecosystem. The cost is based on:

  • Population size of the area
  • Number of tourism businesses operating in the region
  • The strategic importance of tourism for the local economy

This ensures that both smaller destinations and larger metropolitan areas can access the same high-quality intelligence in a fair and scalable way.

Long-Term Partnership Approach

In most cases, we work through annual agreements, allowing you to benefit from continuous data flows, seasonal comparisons, and long-term trend analysis. This partnership model ensures that your organization is always equipped with up-to-date insights — not just static reports.

Turning Data into Competitive Advantage

For Baltic and Nordic destinations and tourism companies, the future belongs to those who can anticipate change rather than react to it. By combining deep local data, powerful forecasting, and strategic benchmarking, our service transforms complex information into clear, actionable intelligence.

Whether you are planning new infrastructure, launching a marketing campaign, or strengthening sustainability goals, this tool helps you move forward with confidence — backed by data, driven by insight, and focused on long-term success.

Want to know more?
Contact us:

Kari

Kari Halonen

Kari Halonen

Owner and General Manager


Australia, Baltic and Nordic markets, France, Greece, North and South America, Global markets

Accessibility, Inclusive Tourism, Tourism Development

HyperFocal: 0

Juha-Pekka Tuominen

Juha-Pekka Tuominen

Senior Market Specialist


Benelux, DACH, Eastern Europe

Meetings & Events

Group Travel Project DACH market

Enna

Enna Paavola

Enna Paavola

Senior Market Specialist


Asian Markets, excluding Japan

Sales Workshops

Tourism Development