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Articles — August 19, 2026

Tourest 2027: Plans Being Reassessed as Estonia Prepares for URC 2027

Tourest 2027 was originally planned to take place on 29–31 January 2027 at a new venue and with a renewed concept.

However, the plans now need to be reassessed. The Ukraine Recovery Conference (URC 2027) is scheduled to take place in Tallinn at the same time, creating significant pressure on the city’s hotel availability, logistics and security arrangements.

As a result, the organizers of Tourest are currently reviewing the most suitable format, dates and venue for the 2027 event. The project is therefore back in progress, with discussions underway about the best way forward.

ToolBox Consulting is closely following the discussions regarding a possible new date for Tourest 2027. The current plan is to separate the sales workshop from participation in the travel fair, allowing travel industry professionals to focus on both business meetings and the fair itself in the most effective way.

More information will be shared as soon as the new arrangements are confirmed.

For updates on Tourest 2027 and the planned sales workshop in Estonia, see ToolBox Consulting – Tourest 2027 and Sales Workshop in Estonia

https://www.toolboxtravel.fi/event/tourest-2027-and-sales-workshop-in-estonia-2027-2/

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Kari

Kari Halonen

Kari Halonen

Owner and General Manager


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