Kari Halonen

Norway Introduces Tourist Tax to Manage Growing Visitor Numbers

Norway Introduces Tourist Tax to Manage Growing Visitor Numbers Starting this summer, Norway has passed a new law enabling municipalities to introduce a tourist tax in areas significantly impacted by tourism. Approved in June, the decision grants local governments broad authority to apply the tax based on their specific needs and conditions. The tourist tax,…

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ToolBox Consulting Ltd. – Celebrating 25 Years of Transforming Tourism

August 2nd, 2025 marks a remarkable milestone in the story of ToolBox Consulting Ltd. – 25 years of dedication, innovation, and international impact in the tourism industry. From modest beginnings to becoming a widely respected player in the Nordic and Baltic regions, our journey has been fueled by a passion for travel, a commitment to…

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Professional Registration for Matka Travel Fair is Now Open!

Welcome to the most important meeting place in the travel industry! Matka Travel Fair 2026 offers an opportunity to network, dive into the world of leisure and business travel, and explore innovations and services that make the travel environment more efficient and sustainable. Five Days at the Heart of Travel! Matka Travel Fair kicks off…

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French Market and Sustainable Tourism – Overview

French Market and Sustainable Tourism – Overview 1. Growing Interest in Sustainable Tourism According to several studies, interest in sustainable travel among French consumers is growing. A report by Businesscoot (2023) indicates that 63% of French travelers consider environmental impact when choosing their destination. This is supported by ADEME (France’s Agency for Ecological Transition), which…

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French Tourism in Finland: Who Should Participate in French Marketing Activities?

As international travel continues to recover, France remains a steadily growing source market for Finnish tourism. Based on overnight stays by French travelers in 2019, 2023, and 2024, clear trends emerge regarding their preferred destinations and travel behavior in Finland. French Overnight Stays in Finland (2019, 2023, 2024 Combined) French tourists recorded over 1.1 million…

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Don’t Miss Out: Grab the Leftovers Before They’re Gone!

We’re hosting an open Q&A Zoom session next week — feel free to drop in and ask us anything about Toolbox marketing events! Dates: Monday to Thursday, July 21–24, 2025 Time: 14:00–15:00 (+2 EET, Finnish, Estonian, Latvian and Lithuanian time), 13.00 – 14.00 (+1CET Denmark, Norway, Sweden), noon – 13.00 (+0 GMT Iceland) Just click the link to…

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Australian Outbound Travel: Landscape & Outlook (Autumn 2025 → Full‑year 2026)

Australian Outbound Travel: Landscape & Outlook (Autumn 2025 → Full‑year 2026) We have gathered here information about Australian outbound tourism stategistcs. Australian residents have returned to international travel at record pace. A total of 11.6 million outbound trips were taken in the year to December 2024, up 16.2 % on 2023, and the first quarter of 2025 alone saw 1.85 million leisure departures (+15 % YoY,…

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Boost Your Destination’s Accessibility – 4 Proven Models for 2025–2026

Subject: Boost Your Destination’s Accessibility – 4 Proven Models for 2025–2026 Reach More Visitors – Smarter, Faster, Further Start your 2025–2026 marketing cycle by transforming how your destination is accessed. ToolBox Consulting is proud to present four concrete and result-driven models to develop and improve your destination’s and tourism company’s accessibility. Whether you’re aiming for…

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Funding instruments for Finnish companies to be used in ToolBox Consulting events and tourism development projects

We have compiled the Business Finland and the ELY (= Centre for Economic Development, Transport and the Environment) funding opportunities open in summer 2025 by region, including funding instruments, application periods, specific objectives, and the amount of support funding allocated for each call. Business Finland Funding The Government has decided to allocate EUR 9 million…

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Join ITB Berlin 2026 – With a Fresh Approach!

Join ITB Berlin 2026 – With a Fresh Approach! We’re once again organizing our own stand at ITB Berlin 2026 (March 3–5, 2026), and this time we’re challenging the traditional way of participating. Let’s focus on real results – especially the number and quality of meetings with DACH-market buyers (Germany, Austria, Switzerland)! Beautiful walls don’t close deals –…

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