Kari Halonen

Book your place at next year’s Matka 2026 Travel Fair!

Book Your Place at Matka 2026 Travel Fair! The highly anticipated Matka 2026 Travel Fair is just around the corner! Secure your place now to be part of the largest travel industry event in Northern Europe, taking place in Helsinki, Finland. ToolBox Consulting – A Trusted Partner Since 2013 ToolBox Consulting has been a sub-contracted…

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National Tourism Boards after COVID-19 have faced new challenges

The COVID-19 pandemic profoundly disrupted the tourism industry across Europe, placing significant financial and operational strains on National Tourism Boards (NTBs). As the world emerges from the pandemic, the role and efficacy of these organizations have come under scrutiny. This article explores the challenges faced by European NTBs during and after the pandemic, examines the…

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Airbnb situation in Baltic and Nordic countries

Airbnb, a leading platform for short-term rentals, has encountered diverse regulatory landscapes across the Nordic and Baltic countries. Governments in these regions have implemented measures to balance the benefits of tourism with housing availability and community well-being. Norway: In Norway, regulations distinguish between different property types: Sectioned Housing (Eierseksjon): Owners can rent out their units…

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Skål International Sustainable Tourism Awards 2025 – Recognizing Excellence in Sustainable Tourism

The Skål International Sustainable Tourism Awards celebrate outstanding achievements in sustainability across the global tourism industry. Established in 2002, these prestigious awards aim to promote responsible tourism by recognizing initiatives that successfully balance environmental, social, and economic sustainability. The awards serve as a platform to showcase best practices, inspire industry-wide change, and emphasize the importance…

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UN Tourism opens call for Best Tourism Villages 2025

Is your village a hidden gem of sustainable tourism? UN Tourism is calling for applications for the Best Tourism Villages 2025, recognizing rural destinations that excel in sustainability, cultural heritage, and community-driven tourism. We encourage villages across the Baltic and Nordic countries to seize this opportunity to showcase their unique charm and gain global recognition!…

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Current Trends in Travel Fairs

Many knows ToolBox Consulting is actively participating in different travel fairs. Those have long been pivotal in connecting industry professionals and consumers, serving as platforms for networking, knowledge exchange, and showcasing new products. However, evolving market dynamics and technological advancements necessitate adaptations to maintain their relevance. Also we have noticed many travel fairs are in…

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Is sustainable tourism really selling?

We ask from all those tour operators and travel agents who participate in our FAM trips in Baltic and Nordic countries, if sustainable tourism selling among their customers. Before answering to that question, we collected some surveys related to European market and sustainable tourism. Recent surveys indicate a significant and growing demand for sustainable tourism…

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Finnish travel trade: Participate in international fairs abroad and get funding

Participate in international fairs abroad Exhibition Explorer funding is suitable for SMEs and midcap companies that participate in international B2B trade fairs abroad. Exhibition Explorer funding Decision-making on applications related to the 2025 trade fair events will be started at the beginning of January, and the new criteria for awarding funding that will enter into…

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Campaign with Us in Benelux Countries: 2025–2026

ToolBox Consulting is excited to announce the introduction of a new feature in our February 2025 webinar: Campaigning in Benelux Countries 2025–2026! This initiative will provide an excellent opportunity for travel companies and destinations to boost their presence in the dynamic Benelux region—comprising Belgium, the Netherlands, and Luxembourg. Our campaign packages are designed to cater…

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ToolBox Consulting to Unveil 2026 Marketing Activities on June 1, 2025

ToolBox Consulting is set to reveal its ambitious marketing initiatives for 2026 on June 1, 2025. The company will roll out a comprehensive plan that includes approximately 60 events, sales visits, and campaigns across 30 countries. This scale of activity surpasses offerings from many national tourist boards, private event organizers, and consultancy firms in the…

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