Newsletters
Europe keeps it competitiveness says ETOA
Europe maintaining its competitive edge in long-haul markets01 Apr, 2016Recent results from the Air Travellers’ Traffic Barometer (published by European Cities Marketing and ForwardKeys) indicate that in the final quarter of 2015, in spite of the Paris attacks, international long haul arrivals into Europe increased by 3.1% compared with the same period in 2014. Visitors from North America, and…
Australian outbound travel market to Finland is very vivid and solid!
AUSTRALIANS IN FINLAND 2015Australian overnighs stays have been between 50 000 – 60 000 annually over a decade. There has been two destinations favourites in Finland for Australians: Helsinki and Lapland. The average length of stay is around 2 nights. The main season is summer but also winter is quite strong among Australians. Here enclosed…
Summer campaign in Baltic states – especially in Estonia and Latvia
MARKETING ON BOARD OF ECKERÖ LINEA leaflet presenting the suppliers that are part of the campaign will be distributed on board during the whole month of May.Price: €900 Included: Brochure distributionNot included: Freight to Eckerö LineTiming: 1 – 31 May 2016. PERE & KODUEditorial advertisement / article in Pere & Kodu, monthly magazine specialized Estonian families.Price:…
Campaigning in Sweden for family segment
We have also in Baltic Sea region many important markets – not only Russia. Swedish visitors frequently travel also in Nordic countries, Baltic states and Russia. Ferry and cruise companies are providing easy access for Swedish customers to explore neighbouring countries. We have establish a campaign targeted to reach Swedish families to travel especially during the…
Chinese Tourist Welcome Awards 2016
Invitation: Chinese Tourist Welcome Award 2016China is the biggest international tourism source market and best practice solutions on how to attract Chinese visitors are sought after around the world. The ‘‘CTW Chinese Tourist Welcome Award’’, organised already for the twelfth time by COTRI China Outbound Tourism Research Institute, celebrates such model examples.COTRI invites all tourism…
Something for you about digital sales and marketing
As ToolBox is an official member of ETOA, European Tour Operator Association, we have an access to the discussions made among members. One current issue is about digitaliazation. We have been talking about having wider perspective in eMarketing and eSales. Not only concentrating netsales, or bloggers, or social media. I don’t mean that these previous…
Invitation: China Workshop in Helsinki 4.5.2016
Dear Travel Professional, Chinese ourbound travel increased last year to over 135 million visitors! Finland has gained some of thisgrowth too! Last year there were from mainland China 181 716 bednights and the average length ofstay was 1,5 nights. Same time from Hongkong the bedights were 28 677 bednights and the averagelength of stay 1,6 nights. We organize this time…
China Workshop 4.5 in Helsinki continues on cruise to St.Petersburg 4.5 – 6.5.2016
Journey to St.Petersburg 4.5 – 6.5.2016All those who are participating on China Workshop in Helsinki 4.5.2016 are able to continue with “Princess Maria” to St.Petersburg to pay a visit in the city – and doing some business with the travel trade of St.Petersburg. The cruise will take from 4.5 to 6.5.2016. No need to require…
ETOA offers wide variety of services for members and non-members
The European Tour Operator Association ETOA organizes several interesting sales and other B2B events for it’s members and sometimes for non-members too. Here we are introducing two most interesting ones from destination point of view:1. City-Fair in June2. Travel Showcase eventToolBox –travel marketing & consulting is a member in ETOA and official partner promoting ETOA…
European tourism in long run
“In 2014, Europe received 580 million arrivals, an increase of 28% on 2005, representing an absolute growth of 127 million over the period. In a global context, arrivals into Europe increased at a slower rate than the worldwide 40%, reflecting the rapid growth trajectory in arrivals to the emerging markets, which grew by 50%.” This…